Is your website a hidden jewel? Can your customers find you in the search engines?

We use the Internet to look for goods, services or information and we trust search engines to deliver traffic to our websites. Over 25% of searches from desktops are for local services and a third of searches from mobile devices. If your website cannot be found, you are missing valuable business opportunities.

To get your site included in a search engine's results you need to use search engine optimization, local search optimisation and/or search engine advertising. All 3 deliver great results but they are not all appropriate to every business. We provide an honest and reasoned opinion on which will be most appropriate for you and we help you implement your campaign.

Search Engine Optimisation

Our approach to your search engine optimisation depends on you. However, the starting point for all optimisation is research into the keywords which are actually used on the Internet by your potential clients.

1. If you already have an existing website, we will begin with a review of your current website structure. Then we work with you to improve the optimisation of the website and, together with your website designers, we will build in search engine friendly features. This has been extremely effective for many of our clients and helped them to achieve the search engine rankings they are hoping for.
2. For clients planning to develop a new website, we ensure that search engine optimisation is built in from the beginning. From the programming language you use, to the web address you choose, we guide you through all aspects of SEO. The result is that you have a website which is optimised by design, with keyword-rich text and a structure which is welcoming to search engines. This approach has delivered excellent results for many of our clients.

Local Search Optimisation

If the location of your business is important to your customers, you need to get great results in your local search listings. This is a fast-changing area of optimisation and requires a different approach to mainstream SEO. A mistake in your local search optimisation can be devastating so it is essential you get advice from people who are up to speed in this area.

1. We begin by reviewing your data integrity and consistency. This is a VITAL first step.
2. We then ensure that we have made best possible use of social sites and appropriate linking opportunities to support your local search position
3. We help you get the customer reviews you need to support your local search activity.

 

Pay per Click Advertising

If you want to generate traffic quickly and easily, Branch Out Internet Marketing will set up a targeted, effective advertising campaign to bring visitors to your website.

We only run pay-per-click campaigns, which means our clients only pay when a potential client visits their website. To ensure that the ads attract high quality visitors, we work closely with you to monitor the results and identify opportunities to improve the conversion rates.

Need a hand to get your Google Ads in shape?

Do you know how your Google ads are performing? Do you get the results you want? We have 2 services to help you get better results from your existing campaigns:
AdWords reporting – we can help you set up monthly reports for your Google Ad campaign so you can track the metrics which matter most to your business. Prices from £50+VAT
AdWords review – we can review your existing Google Ads campaign and make adjustments to help make your campaigns more effective. We can give you recommendations to implement or manage your campaign for 1 month to get you going. Prices from £120+VAT.

Whatever form of search engine marketing you are interested in, our goal is always to help you generate high quality leads which you can convert into profitable business.